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NCT's Jaehyun selected as first-ever Korean for Prada’s global campaign model
by. soobyn Park

NCT’s Jaehyun has printed his name in history for Italian luxury brand Prada. Jaehyun has been selected as the first ever Korean artist to participate in the global main campaign for the upcoming Spring Summer Season of 2023.

The campaign photo was captured by renowned photographer David Sims, to express the multifaceted nature of human beings in a cinematic mood. 

Other world-class stars including Vincent Cassel, Louis Partridge, Hunter Schafer and Letitia Wright also participated in the campaign.

Recently, Jaehyun is on the rise with popularity as a fashion icon. In June, he attended the Prada collection show held in Milan as a brand ambassador of Prada Korea.

In the meantime, NCT 127 is carrying out their second world tour, touring seven cities in North and South America for nine concerts. At the beginning of the week, the group started in Chicago, and will be moving to Houston, Atlanta, Sao Paulo, Brazil, Santiago and Chile.

Their new album ‘Ay-Yo’ will be dropping charts on January 30th so stay in tune!

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UMJI (VIVIZ)
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