SM Entertainment's new boy band RIIZE is selected as a house ambassador for Louis Vuitton.

SM Entertainment wrote, "RIIZE has been selected as a house ambassador for French luxury brand Louis Vuitton in recognition of its trend-leading style and unrivaled presence." In just three months, RIIZE has gained global attention in the fashion world.

Louis Vuitton's statement wrote, "RIIZE has been attracting attention all over the world with its unique style, personality, and music since its debut and has established an unrivaled presence. With its first single album 'Get A Guitar,' it became a million-seller within a week and was released on major global charts. They achieved notable results on the music charts."

The statement continued, "In addition, the group is already attracting attention in the fashion world for its comfortable and freestyle. We plan to continue our future journey by welcoming RIIZE as our new ambassador who will create a creative vision together."

RIIZE debuted with 'Get a Guitar' last September, claiming No. 1 on the iTunes Top Songs and Top 10 Music Charts in 20 regions. The band also hit No. 1 on QQ Music's Korean Music Weekly Chart and Oricon's Weekly Overseas Album Chart. 

<Photo Courtesy of SM Entertainmnet>

<Translated by=Jiwon Kim(Dispatch)>