BTS achieved another record.

At around 8:41 am on the 9th, BTS surpassed 600 million views with 'ON Kinetic Manifesto Film'. This is their 13th video that has surpassed 600 million views for the 13th time in total.

'ON' is the title song of the 4th full-length album 'MAP OF THE SOUL: 7'. The Kinetic Manifesto Film was made with about 30 dancers and a marching band.

In particular, the large-scale performance is impressive. It was produced as a performance music video. The diverse composition stands out, including the members' drumming, dance breaks, and sharp group dance.

'ON' is a song that conveys BTS' ambition to accept the given path as fate. Even though four years have passed since its release in February 2020, it continues to be loved.

The genre is hip-hop. They filled the video with their powerful energy and sincerity. The soulful yet addictive vocals and large-scale session sound added to the emotion.

As soon as this song was released, it entered the Billboard main song chart 'Hot 100' (as of March 7th, 2020) at 4th place. The album also went straight to #1 on the main album chart 'Billboard 200'.

It ranked first in both the '2020 Global All Format Chart' and the '2020 Global Album Sales Chart' selected by the International Federation of the Phonographic Industry (IFPI). It has proven its global popularity.

<Photo=Big Hit Music>

<Translated by=Jisu Kim (Dispatch)>