New Jeans will release a new single amid conflict between agency CEO Min Hee-jin and HYBE.
The agency ADOR announced that New Jeans will release the double single 'How Sweet' at 1PM on the 24th.
‘How Sweet’ is a new album released by New Jeans 10 months after their second mini album ‘Get Up’. The single contains a total of 4 songs, including the title song of the same name, the b-side song 'Bubble Gum', and instrumentals for each song.
The title song 'How Sweet' is a bouncy hip-hop song based on Miami Bass that exudes New Jeans' hip and cool vibe.
New Jeans explained about the song, "The more you listen to it, the more attractive it is. The song, choreography, and styling are all new styles. We especially practiced the choreography with passion. Please enjoy it along with the choreography."
'Bubble Gum' is a track with a cheerful atmosphere with a simple drum pattern and cool sound.
The music video, which was released prior to the single's release, gained popularity due to its retro sensibility and ranked 1st on the most popular Korean weekly music video on YouTube.
ADOR said, “New Jeans’ syndrome of moving forward diligently, one step at a time, at their own pace will continue this year.”
<Photo=ADOR>
<Translated by=Jisu Kim (Dispatch)>