NewJeans Graces the Cover of UK Magazine 'The Face'
On the 29th (local time), 'The Face' magazine unveiled its summer issue featuring NewJeans. The cover story, titled "NewJeans is the Most Important Girl Group on the Planet," includes an exclusive interview with the group.

Renowned artist Petra Collins served as both photographer and creative director for the shoot, capturing the ethereal and nostalgic essence of NewJeans' youth in a variety of stunning images.
The magazine also spotlighted NewJeans' musical achievements, highlighting their performance at the largest music festival in the US, 'Lollapalooza Chicago,' and their dominance on various global charts. The publication noted, "They effortlessly captivated a crowd the size of three football fields at 'Lollapalooza Chicago.' NewJeans is on track to become the world's greatest girl group."
In addition, 'The Face' praised NewJeans' promotional strategies, particularly their approach of releasing music videos before the official track drops, calling it "revolutionary in the meticulous world of K-pop."
The article further commented, "NewJeans continues to push and redefine the boundaries of K-pop. Their appeal extends beyond their fanbase, permeating broader cultural and musical spheres, embodying the zeitgeist of our times."
<Photo Credit=The Face>
<Translated by=Meenyoung Lee>