Group IVE's Jang Won-young has been selected as a model for Tommy Jeans.

Tommy Jeans, an American jean-casual brand, unveiled its first campaign with Jang Won-young on the 30th, announcing the model's appointment.

The brand's fall 2024 campaign, which represents a preppy look, was shot on a real campus. Jang Won-young showed off her talent as a 'photojournalist' by wearing hoodies, cardigans, knits, and other stylish items that can be worn in everyday life.

Jang Won-young, who has always had a positive influence on her fans with her 'Won-young thinking', captured her bright mood and energy in the photo shoot. The sensational photoshoot with dazzling visuals and stylish charm made fans around the world enthusiastic and raised expectations for her future with the brand.

As the new face of Tommy Jeans, Jang Won-young will continue her campaign activities as the new model of Tommy Jeans, and will continue to utilize her irreplaceable global influence.

The Tommy Jeans campaign with Jang Won-young will be available on Tommy Hilfiger Korea's Facebook and KakaoTalk channels from today, and the products in the campaign will be available in offline stores nationwide, H Fashion Mall and Musinsa.

Meanwhile, IVE, of which Jang Won-young is a member, released a new mini album, “ALIVE,” in Japan on September 28, and is also preparing for an encore performance at Tokyo Dome, the finale of its first world tour, “IVE THE 1ST WORLD TOUR ‘SHOW WHAT I HAVE’,” on September 4 and 5.