BLACKPINK's Lisa is back with her highly anticipated first full-length album, Alter Ego!

🚀 Alter Ego—A Powerful 15-Track Album

Lisa officially released her debut studio album 'Alter Ego' on February 28 at midnight KST, marking her first project under LLOUD Company.

The album features 15 tracks, including title songs 'FXCK UP THE WORLD', 'Elastigirl', 'Thunder', and 'Dream'.

Also included is her pre-released single 'Born Again', which made waves with guest features from Doja Cat and RAYE.

🎤 A Legendary Lineup of Collaborations

Lisa's feature lineup is stacked with global heavyweights. Alongside Doja Cat and RAYE, the album includes collaborations with:

🔥 Megan Thee Stallion

🔥 Future

🔥 Tyla

This powerhouse roster has fueled massive anticipation among fans worldwide.

💿 Lisa's Five Personas in Alter Ego

Lisa doesn't just drop an album—she crafts an immersive concept. In Alter Ego, she embodies five alter egos:

🎭 Roxy, Sunny, Kiki, Vixy, and Speedy—each representing a unique side of her artistry.

Her versatility and boundary-pushing creativity shine through in this ambitious project.

🌍 Global Domination Before Release

Lisa's impact is undeniable:

✅ 'Born Again' debuted on the Billboard Hot 100

✅ #1 Most Added Song on Top 40 US Radio

✅ Before its official release, Alter Ego surpassed 1 billion streams on Spotify (as per Chart Data on Feb 28)

🎤 Next Stop: Oscars & Coachella

Lisa's star power is only growing—on March 3, she will take the stage at the 97th Academy Awards for a special performance. Then, in April, she will be performing at Coachella.

Lisa's era has begun, and she's taking over the world—one stage at a time!

[Photo Credit: Sony Music Entertainment Korea]