BTS's J-Hope just proved his global impact once again — collaborating directly with the Louvre Museum in Paris!
On March 25 (KST), the Louvre's official social media lit up with a surprise — J-Hope himself appeared, talking about his new single 'MONA LISA' and revealing, "She inspired me."
🎨 J-Hope Meets the Legendary Painting IRL
The video featured J-Hope singing a part of 'MONA LISA' as the camera panned to the world-famous painting hanging in the museum. Every lyric felt perfectly in sync with Leonardo da Vinci's masterpiece — a full-circle moment.
This collab? Louvre-initiated. According to BigHit Music, the museum reached out first — fascinated by J-Hope's concept photos inspired by Mona Lisa herself. From there, the official video shoot was born.
🎤 'MONA LISA' — A Track as Iconic as the Painting
J-Hope dropped 'MONA LISA' on March 21, delivering a fun and catchy take on falling for someone as captivating as the painting itself. The visuals were equally iconic — including dance moves mimicking an artist sketching and a museum visitor posing for photos.
The song's been dominating global charts — snagging #1 on iTunes Top Songs in 74 countries/regions (as of March 24) and holding the Worldwide iTunes Song top spot for 5 straight days.
🌍 Next Stop? San Antonio for His World Tour!
J-Hope is currently heating up his solo world tour, 'HOPE ON THE STAGE'. Next up — San Antonio on March 27-28.
[Photo Credit: BigHit Music]