SEVENTEEN is throwing a massive birthday bash to celebrate their 10th debut anniversary—and everyone's invited.
🎉 'B-DAY PARTY' Kicks Off May 23 at Banpo Hangang Park
Pledis Entertainment announced on May 13 that SEVENTEEN will hold a large-scale offline event, B-DAY PARTY, from May 23 to 25 at Banpo Hangang Park in Seoul.
Timed with the release of their 5th full-length album HAPPY BURSTDAY on May 26—which also marks their official debut date—the event is a three-day celebration with fans and the public.
📸 Pop-Up Zones: SEVENTEEN History, Concept Photos & More
Seoul's iconic Sebitseom (Floating Islands) will be transformed into a SEVENTEEN wonderland.
- Chavit Island will host interactive spaces like the SEVENTEEN History Zone, Puzzle SEVENTEEN, and photo booth experiences.
- Gavit Island will feature the 5th Album Merch Zone and an exclusive Concept Photo Gallery.
- Yevit Island will showcase SEVENTEEN's music videos and special thank-you messages on large LED displays.
💌 Accessible for All—Not Just CARATs
The event is open to both fans and the general public. There will be stamp tours, exclusive photocard exchanges, and brand partnership booths offering giveaways and activities.
🎤 Han River Stage: First-Ever Concert on Jamsu Bridge
SEVENTEEN will take the stage on May 25 at 7:30 PM for their BURST Stage—a one-hour live concert on Jamsu Bridge. This marks the first time a K-pop act performs on this historic bridge.
To include global CARATs, the concert will be streamed live online and aired on giant LED screens within the park.
🏨 City-Wide Celebration with Hotel & Brand Collabs
Seoul will glow SEVENTEEN pink. Collaborations include:
- SEVENTEEN-themed rooms at Seoul Dragon City and L7 Cheongnyangni by LOTTE
- A signature menu at Andaz Seoul Gangnam
- 10th anniversary building wraps at HYBE HQ
- Billboards in 5 Korean cities, Tokyo, Osaka, Beijing, and New York
📀 New Album 'HAPPY BURSTDAY' Drops May 26
SEVENTEEN's upcoming album combines "Birthday" and "Burst" to represent an explosive new chapter. The group will continue commemorating their milestone with music, events, and global fan engagement.
[Photo Credit: Pledis Entertainment]
