Squid Game continues its reign. According to Variety, the second season of Netflix's global phenomenon topped U.S. viewership charts, emerging as the most-watched series across all platforms.

📊 Nielsen ranks 'Squid Game 2' #1 across all platforms

On May 30 (KST), Variety revealed the 2024–2025 U.S. multi-platform viewing rankings from Nielsen. Squid Game 2, written and directed by Hwang Dong-hyuk, took the top spot—solidifying its dominance not just on Netflix but across traditional TV and all OTT platforms.

📺 27.1M views in 35 days — way ahead of the pack

During the 35-day measurement period, Squid Game 2 recorded an average of 27.1 million total views in the U.S., outpacing second-place finisher Boy's Time by 8.1 million views.

👥 Massive popularity among younger viewers

The series especially resonated with the 18–49 age group—widely considered the most coveted demographic for advertisers—logging 17.4 million views, nearly double Boy's Time's 9.2 million in the same segment.

🌐 OTT continues to dominate TV trends

Streaming services continue to gain ground on traditional television. Five out of the top 10 shows in the "All-Ages Top Show" category came from Netflix, underscoring the platform's cultural grip.

🎬 Season 3 drops June 27

And the Squid Game saga is far from over. Netflix is set to release Squid Game Season 3 on June 27, fueling even more global anticipation.

[Photo Credit: Netflix]