Breaking boundaries with a bold visual-only drop, Baekho's comeback begins now.
Baekho has officially launched his new solo project BAEKHO: RUSH MODE—and he's doing it on his own terms. At midnight KST on June 30, the singer released the full version of his new track Rush exclusively through his YouTube channel.
🎧 No Streaming, Just Seeing—A Visual-Only Release
Rush isn't available on music platforms—it's a video-only release, emphasizing both the sonic and visual identity of the song. With sharp beats and hyperpop energy, the track boldly veers away from mainstream structures and embraces an experimental edge.
📝 Written by Baekho—A Personal, Reflective Anthem
Baekho took part in both writing and composing the track, which dives into personal territory.
The lyrics reflect the idea that even the moments we believe to be "the end" can spark a new beginning. It's an introspective narrative of pushing through pressure, acknowledging past struggles, and choosing to surge forward.
💥 A New Beginning in Sound and Spirit
Genre-wise, Rush leans into hyperpop, blending digital distortion with emotional grit. The project marks Baekho's intent to challenge expectations and present a more experimental, deeply personal version of himself.
🎉 'Rush Mode' Live Party Coming Soon
To celebrate this new era, Baekho will host a special live event titled Rush Mode on July 20 at 6 PM KST, held at Hyundai Card Understage. Fans can expect more creative performances and unique content throughout the project.