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Park Jin-joo Sings for Korea's Cultural Heritage in New Promotion Song

Actress and musical talent Park Jin-joo is lending her voice to a meaningful cause—raising awareness about Korea's intangible cultural heritage.

🎙️ Promoting the Value of National Heritage

On July 7, her agency Prain TPC announced, "Park Jin-joo has participated as the vocalist for the promotional song produced by the Cultural Heritage Administration and the National Heritage Center."

The track, titled "Even If You Can't See It" (Korean title: 보이지 않아도), highlights the unseen beauty and historical importance of Korea's intangible heritage. It was written and composed by hitmaker Yoon Il-sang.

🎵 Musical Dream Team: Park Jin-joo × Yoon Il-sang

Fans are already excited about this collaboration. Park Jin-joo, known for her rich vocals in musicals, combines forces with composer Yoon Il-sang, widely recognized for crafting some of K-pop's biggest hits.

A representative shared, "With her pure and resonant voice, Park Jin-joo delivers the deep meaning of Korea's national heritage in a way that feels approachable and heartfelt."

📺 Out Now on YouTube and Streaming Platforms
"Even If You Can't See It" is now available on the official YouTube channel of the Cultural Heritage Administration and all major music streaming services as of July 7 at 12 PM KST.

PHOTOS
SIYUN (NOWZ)
SHOWCASE
07/09/2025
JINHYUK (NOWZ)
SHOWCASE
07/09/2025
HYEONBIN (NOWZ)
SHOWCASE
07/09/2025
LIM YOONA
PRESSCALL
07/08/2025
JOO HYUNYOUNG
PRESSCALL
07/08/2025
AHN BOHYUN
PRESSCALL
07/08/2025
more photos
VIDEOS
02:30
LISA(BLACKPINK), Incheon International Airport DEPARTURE
07/09/2025 06:13 ET
09:13
LIM YOONA and AHN BOHYUN attended the production presentation
07/08/2025 23:33 ET
06:21
‘ENHYPEN’ JAKE and SUNGHOON, Gimpo International Airport DEPARTURE
07/08/2025 19:04 ET
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