🔥 BLACKPINK is back—and ready to leap.

The global K-pop icons BLACKPINK are officially making a comeback on July 11 with their highly anticipated new single 'JUMP', as revealed by YG Entertainment via their official blog on July 8.

🎬 Comic book vibes + Grammy-level visuals

The 30-second teaser is a visual treat—evoking a comic book cover with dramatic cityscape shots and massive digital billboards featuring each BLACKPINK member. It's bold, vibrant, and totally cinematic.

🎥 Directed by Grammy-winning visionary Dave Meyers

The JUMP music video is helmed by Dave Meyers, the acclaimed American director who previously won a Grammy Award for Best Music Video in 2006. He's known for his blockbuster-level storytelling and striking visuals.

YG teased that the MV will be "an iconic visual masterpiece that encapsulates BLACKPINK's signature style and energy."

🌍 World Tour + Global Comeback

'JUMP' was first previewed during BLACKPINK's recent world tour, which spans 16 cities and 31 shows globally. The energy onstage is now set to be captured onscreen.

⏰ Mark your calendars!

BLACKPINK's single 'JUMP' and its music video will drop on July 11 at 1 PM (KST).