ENHYPEN is taking fan experiences to the next level—literally. The group's first-ever VR concert film, ENHYPEN VR CONCERT: IMMERSION, is coming to theaters in 40 cities worldwide starting August 8.
🎥 Hyper-Immersive K-pop Experience
On July 8, BELIFT LAB announced the upcoming release of IMMERSION, a groundbreaking virtual reality concert packed with next-level tech. The film features 12K real-time footage, Unreal Engine-powered VFX, and AI super-resolution—bringing fans closer than ever to the action.
🌍 Global Screening Across 40 Cities
This marks the largest VR concert release from a K-pop group to date. IMMERSION will be screened in major cities across Korea, the U.S., Japan, China, and Europe, giving ENGENEs around the world a chance to dive into ENHYPEN's world.
🎬 'Bite Me' and Beyond
In the teaser clip, the group performs Bite Me (from their 4th mini-album) in surreal shifting environments—from offices and rooftops to abandoned factories—blurring the line between fantasy and reality.
🎧 An Invitation to Another Dimension
According to the producers, "We used our proprietary tech to create an immersive experience that feels just like watching a live concert. Fans will feel as if they're right there with ENHYPEN."
🎟️ The film will premiere at Megabox COEX in Seoul on August 8. Ticket reservations open July 18.