K-pop rookie KIKI redefines youth with a summer track that captures Gen Z emotion
🎧 KIKI announces first digital single
KIKI is set to release their first-ever digital single 'DANCING ALONE' on August 6 at 6 PM KST across major streaming platforms. The single contains two tracks, both previewed ahead of release.
💃 'Dancing Alone'—A danceable ode to friendship
The title track 'Dancing Alone' blends city pop and retro synth-pop in an upbeat yet unhurried tempo. While it may sound like a typical summer bop, its lyrics shift the meaning of dancing alone—from loneliness to freedom, from isolation to connection.
🎬 MV captures real emotions and memories
The music video avoids a hyper-stylized world, instead focusing on raw emotions and fragments of friendship. It evokes memories of feeling "together even when alone."
🍓 B-side track 'Strawberry Cheesegame'
The second track, 'Strawberry Cheesegame,' features a sweet and refreshing sound. It expresses the complicated feelings tied to friendships mixed with affection—a tug-of-war that many Gen Z listeners may relate to.
🧃 A voice for Gen Z's complex emotions
A Starship Entertainment rep shared, "KIKI expresses emotions that are both cute and heavy, honest yet nuanced. Their voice speaks directly to Gen Z."
They added, "This is an album that only KIKI could pull off—an ode to the beauty of imperfect emotions. Expect it to take over summer playlists once again."
🌟 From debut to evolution
KIKI first made waves with debut single 'I Do Me,' which showcased the raw emotions of girlhood. With this new release, the group aims to deepen their emotional storytelling and redefine youthful friendship.
📺 Early stage preview and bold promotions
The group pre-performed 'DANCING ALONE' at the 2025 Gayo Daejeon on July 27, delivering a vibrant melody and powerful choreography that teased a new summer anthem.
Their unique teaser concept included launching a "Garage Sale" website, as well as offline promos like the 'Slush Truck' and 'Stage Attack'—building anticipation for the full release.
