Rookie boy group CORTIS has kicked off a global promotional campaign.

Debut Album and International Campaign

On August 18, CORTIS released their debut album Color Outside the Line with the title track "What You Want," accompanied by a music video. To celebrate their debut, the group rolled out outdoor advertisements across Seoul, Tokyo, New York, and Los Angeles, plastering cityscapes with their images.

In Seoul, from August 11–18, the HYBE building was wrapped with photos of the members and the team logo. Additional billboards appeared near Seongsu and Hongdae stations. In Japan, similar promotions ran from August 11–17 at Shibuya Station in Tokyo, featuring individual member posters.

U.S. Promotions Highlighted in Times Square

In the United States, fans can catch CORTIS on a massive LED in Times Square showcasing a conceptual performance film for "What You Want" until the end of the month. Their portraits also appeared on SoHo streets in New York, while YouTube Music displayed member-related videos on a large screen along Sunset Boulevard in Los Angeles.

The agency commented, "CORTIS has decorated major cities in Korea, Japan, and the U.S., showcasing a blockbuster-scale debut."

Additionally, their choreography video for the new single ranked in the daily "Top 100" music videos in 15 countries and regions on YouTube.