Aespa teamed up with actor Koo Kyo-hwan to create a unique and refreshing synergy in a 5-minute, 59-second trailer for their sixth mini-album.

On August 25 at midnight, Aespa released the trailer I am a Rich Man for Rich Man, directed by Lee Ok-seop and starring Koo Kyo-hwan. The setting is a frozen warehouse with a bowling lane, where Koo Kyo-hwan struggles amid cold and fear, while Aespa remains composed, contrasting his experience.

Karina delivered a philosophical message, saying, "If the Earth's age were condensed into a single day, human existence would last only three seconds. In the universe, we are just dust." The concept emphasizes that being a "rich man" is about attitude rather than material wealth.

Aespa's new album Rich Man will be released on September 5 at 1 AM KST. With the slogan I am enough as I am. I am the Rich Man, the album features six tracks, showcasing the group's distinctive charm and confidence.