Virtual idol group PLAVE is gearing up for a new release that promises a fresh and youthful vibe.

The group will drop their digital single Hide and Seek on September 15. Ahead of the release, PLAVE unveiled individual concept photos on September 11 through official social media channels, sparking excitement among fans.

A School-Themed Concept with a Bright Twist

The photos feature the members styled in school-inspired outfits—shirts, ties, knits, and jackets—set against a garden backdrop that evokes a fairytale-like innocence. The playful and refreshing atmosphere hints at the song's overall mood.

Hide and Seek is a Korean adaptation of their Japanese debut single Kakurenbo (かくれんぼ). "This track will be a song that global fans can enjoy together," a representative explained.

Expanding Global Reach with First Asia Tour

PLAVE recently kicked off their first Asia tour DASH: Quantum Leap, following a successful opening concert in Seoul that showcased their strong live performance skills. The tour will cover six cities, with upcoming stops in Hong Kong (October 1), Jakarta (October 18), Bangkok (October 25), and Tokyo (November 1–2).

Hide and Seek will be released on September 15 at 6 p.m. across major music platforms, marking PLAVE's next step in connecting with fans worldwide.