ILLIT is making a powerful mark on global charts with their latest release.
According to Spotify, the group's debut single title track NOT CUTE ANYMORE ranked No. 1 on the Top Songs Debut (U.S.) chart and No. 2 on the Global chart. The track entered the Daily Top Songs Global on November 27 and has continued climbing, surpassing 10 million streams within just one week of release.
A More Mature Artistic Shift
The group's transformation in sound is drawing attention. While ILLIT has showcased bright, bubbly tracks in the past, this comeback embraces a calmer and more mature tone. At the same time, the song preserves their unique, lovable charm, featuring quirky lyrics and a mood-shifting killing-part choreography that fans quickly gravitated toward.
Expanding Their Creative Narrative
International media also highlighted the release. Billboard Philippines described NOT CUTE ANYMORE as "a new chapter that broadens and deepens ILLIT's world beyond their cute image," noting that the group is reinforcing their storytelling and building momentum for bolder concepts ahead.
ILLIT will appear on Fuji TV's FNS Music Festival on December 10 and participate in TBS's CDTV Live! Live! Christmas Special.