[Dispatch=Lee Myung-joo] LE SSERAFIM has entered comeback countdown mode. The group has unveiled a portion of the lead single's audio.
Source Music uploaded a short-form video to LE SSERAFIM's YouTube channel on the 22nd. The clip showcased the progress of the '#TimeToCelebrate' campaign.
A snippet of the new track was featured. "CELEBRATION," a B-side from the second full-length album "PUREFLOW pt.1," was used as the background music.
"CELEBRATION" is the lead single set to be released on the 24th. The track blends melodic techno and hardstyle genres. Its upbeat rhythm and catchy melody capture the ear.
Members Kim Chaewon and Huh Yunjin were credited on the track. The song adds authenticity by celebrating the moment of discovering inner strength to face one's fears.
LE SSERAFIM is running the '#TimeToCelebrate' campaign as part of their new song promotion. The event encourages fans to share and celebrate the big and small moments they encounter.
It has garnered significant interest. The cumulative views of celebratory videos the group posted on social media exceed approximately 31.75 million. Posts using the corresponding hashtag have reached over 360,000.
Meanwhile, LE SSERAFIM will release "PUREFLOW pt.1" on May 22nd at 1 p.m.

<Photo provided by Source Music>