[Dispatch=Myeong-ju Lee] KiiiKiii launches the 'WhyKiiiKiii' tour. The group makes a comeback with a new album next month.

Starship Entertainment announced the website update on KiiiKiii's SNS on the 19th. The promotion for the new album 'WhyKiiiKiii' has begun.

Related images were also revealed. A space reminiscent of a summer vacation was captured. KiiiKiii logos were engraved on signboards, banners, and bags.

There were also intriguing questions. "Why KiiiKiii? Find the answer," "Experience 6 curated summers by the guide," and other hints urged fans to discover clues about the new album.

The website was designed in the format of a travel agency site. Themes were unveiled along with 6 time slots centered on the 'WhyKiiiKiii' package tour schedule.

Members took on roles as tour guides. Based on each member's different theme and title, they developed retro-mood concepts including beauty, mobile phone advertisements, and illustrations.

Beyond simple teasing content, it provides a special experience. After entering a name, departure point, and date and submitting, a boarding pass with 'WhyKiiiKiii' as the destination is issued.

The agency said, "KiiiKiii maximizes fun and anticipation through a special experience. We ask for interest in how this website will be utilized."

'WhyKiiiKiii' is an album that answers the question "Why KiiiKiii?" in a way that is true to KiiiKiii. It depicts a journey of discovering "the reason we must be ourselves."

Meanwhile, KiiiKiii releases 'WhyKiiiKiii' on the 10th of next month.

<Photos provided by Starship Entertainment>